Core|Team Play

Background

Flow NFT project teams can apply for listings, troubleshoot and test their NFT collections before submission, preview how their collections will appear in the app or marketplace, track review progress, and view approval status along with any rejection reasons.

Goal

Plan the feature and UX flow and UI design.

My Role

Product Designer, responsible for user research, interaction design, visual design, and usability testing.

Duration

1.5 month (March 2024)

Tools

Figma

📍Design Process

Define

Identify core problems and user pain points.

Research

Gather user insights and analyze needs.

Ideate

Brainstorm and explore potential solutions.

Plan

Map UX flows and design interaction paths.

Outlined the core mechanics of the feature, such as team size, activity types, layout, and user interaction flow, providing a clear foundation for design and development across different screens.

📍User Research & Problem Definition

Pain Points

・NFT projects lacked a streamlined platform to apply, test, preview, and track their listings.
・When rejected, there was no clear feedback, leading to higher communication costs and uncertainty.

Insights

・Project teams need a more transparent and controllable process to validate and fix their NFT collections.
・Preview and progress-tracking features help build confidence and improve efficiency.

Design Direction

・Create an integrated platform where projects can apply, test, preview, and track their listings.
・Provide clear review feedback, including reasons for approval or rejection, to ensure transparency and a better user experience.

📍NFT Collection and Form

Streamlined the NFT listing process with form submission, previews, review tracking, and clear approval feedback.

📍Page Showcase

📍Outcomes & Observations

Design Outcomes

Developed a streamlined NFT listing process with form submission, collection previews, review tracking, and clear approval or rejection feedback.

User Feedback / Early Signals

The process was easier to follow, more transparent, and reduced confusion around listing status.

Impact / Value

Increased efficiency for NFT projects, improved communication, and accelerated the path from submission to approval.

📍Learnings & Reflections

・A structured and transparent workflow helps reduce uncertainty for project teams.
・Providing previews before submission minimizes errors and improves confidence.
・Clear status updates and feedback loops enhance trust and streamline collaboration.